To quote the famous night show host, Jay Leno, on the Wonderbra: "In the last couple of weeks, I have seen the ads for the Wonder Bra. Is that really a problem in this country? Men not paying enough attention to women's breasts?"

It is a fact that not all women are blessed with the gift of a stunning cleavage and ample bosom. A good set of bosom can do wonders on that sexy black dress one hopes to wear on a romantic date. A Wonderbra may just be the answer to a womans prayers. Moreover, it is especially designed to further enhance and improve on what a woman already has. Wearing one holds the promise to boost a womans self confidence and self esteem. The Wonderbra produces an otherwise impossible drop-dead cleavage and improved natural shape of breasts.

Wonderbra has become an established and trusted brand name when Eva Herzigova became the companys model on its billboard ads. Of course, the one being referred to is the Hello Boys billboard which has indeed added to its becoming a pop culture icon. The introduction of the Push-Up Plunge Bra took the United States market by storm and eventually became the number one selling push-up bra in the market.

In its wide collection of bras are the specialty bras. Among these are the following:

1. Wonderboost

This bra has seamless foam and a hidden inner frame that works wonders on most types of clothing.

The straps on this bra can easily be converted to the regular set (the two set apart), halter, crisscross and one can also go strapless on this one.

In addition, it has detachable cookies to give the extra cleavage that a woman wants when she feels the need to be sexy.

2. WonderBustier

On special occasions, this is the bra that is recommended because of it is backless and strapless which makes it perfect for cocktail dresses.

The longline push-up combined with a plunge front, foam cups that are seamless and detachable cookies make it perfect for these kinds of special occasions.

3. The Wonder of Stretch

When looking for the perfect strapless bra in town that can just go under any type of clothing, The Wonder of Stretch is the bra to choose.

The extra comfort given by the seamless stretch foam cups will make a woman feel like shes not wearing a bra at all.

For a certain time, the boom on cleavage desire had experienced a decline which naturally reflected on the sales of Wonderbra. Because of Wonderbras most recent creative strategy by launching its new Wonderbra Effects collection, womens interest in getting the perfect cleavage is again picking up.

1. Uplift Effect

The balconette style is designed to raise the bust and an attention-grabber.

It looks great with square neckline tops since it has detachable straps.

It has three styles to choose from. Marilyn is the latest edition and the other two are Strapless and Escape.

2. Rounded Effect

This is perfect to project a full and rounded bust form which emanates sexiness and femininity. The secret is in its unique padding which gives sufficient reinforcement to create the rounded look combined with semi-cup coverage and a wide set of straps.

This will definitely look great under slim fitting dresses since the stitches are replaced with an innovative gluing technique.

3. Plunging Effect

This is especially designed to go well with low necklines and low cut tops.

The secret lies in minimum coverage to create the illusion of maximum bust form.

4. Cleavage Effect

It doesnt matter what size or shape a woman has because this line will indeed produce the cleavage effect desired.

This will look great under V-shaped necklines as well as strapless dresses and tops.